How It Works
From sign-up to strategic insight in four straightforward steps.
01
Set up your organisation
Create your account, name your organisation, and select your sector. This takes under two minutes and no payment details are required.
- Your name and work email
- Company name, sector, and size
- Automatic organisation and admin account creation
02
Complete the assessment
Score your organisation across 12 strategic questions covering six pillars of CX maturity. For each question, rate your current state and your target / ideal state on a scale of 1 to 10.
- 6 pillars with 2 questions each
- Current state and target state for every question
- Save your progress and return any time
03
Review your results
Instantly receive a detailed maturity analysis including your overall score, pillar-by-pillar breakdown, gap rankings, and capability recommendations.
- Overall maturity score and band
- Six-pillar radar chart and gap analysis
- Top 3 priorities and executive summary
- Deep-dive with risks and improvement focus
04
Invite your team (optional)
Bring in colleagues to complete their own assessments. As company admin, you'll see combined organisational insights including alignment gaps and variance across respondents.
- Invite by email — respondents complete privately
- Aggregated company-level scores
- Variance indicators per pillar
- Organisational priority ranking